Create a "cool" promotional towel that will give your brand instant recognition! This deluxe TrueColor™ towel measures 7" x 33" and is made of a microfiber material. Just add water and within 20 seconds it will activate and you'll feel a sharp temperature drop of an average of twenty degrees Fahrenheit from the surrounding air. It is designed to last 1-2 hours longer than other towels like it. Customize each towel with a full color imprint in dual locations or cover it in a complete bleed to create a stand-out product. Whether you hand it out at the gym, charity race or as a gift, you will increase the chances of your brand being seen!