Promotional apparel has come a long way from generic plain white t-shirts. Today, there are countless things you can do in order for your t-shirts and other types of promotional apparel to stand out.
Bright Colors and New Materials
One of the trends surrounding promotional apparel today are bright colors. Everywhere you look, you will see neon and pastel apparel. Some of these pieces are made from a specific brand while others are the ones you have been used to, just with new life. They are easy to put your brand or message on and they stand out from other promotional items. In addition to the bright colors, there are also new materials to choose form. You do not have to stick with the same kind of cotton you have in the past. You can choose higher quality fabric and materials.
Expansion of Promotional Apparel
In addition to the new range available for things such as shirts and hoodies, companies can now choose all kinds of different apparel. No matter what you need, you can probably find it. Some examples of items used as promotional apparel today include hats, socks, ponchos, and even scarves. If you want it for your promotional product, you will not have any trouble finding it.
Realistically, who will wear a sweater with your company’s logo around for years to come? Probably not many people unless they have a personal affiliate with your brand. The new trend in the industry is unique imprint locations. Many women won't want the traditional left chest embroidery. Why not try a fun lapel or left hip decoration? Imprinting on the upper arm is also a fun way to keep your brand in focus, but not front and center. Which ensures the recipient of this piece will keep it in their wardrobe.
The Opportunities are Endless
With so many new trends in the world of promotional apparel, you really have the opportunity to stand out in the industry. You also have more opportunities to incorporate promotional apparel into things such as events and more. If you are supporting a local baseball team, you can get a baseball hat made to give away at the games. The same is true about designing shirts for specific events. Because you can utilize many more colors than you were able to in the past, you can create many more shirts that will stand out. The opportunities are endless and there is so much more you can gain from these new promotional apparel trends.
If you are looking for a way to take your business and marketing to the next level, Promotion Pros is the perfect place to start planning your different options. Take a look around our promotional apparel online and see if there is anything that may meet your specific needs. Have a retail piece you love? Challenge us to find something that can match up. We would love the opportunity to help you design the perfect apparel promotional products.